Sales Development Representative

As a Sales Development Representative at LearnLux, you'll generate new business through outbound prospecting and inbound lead follow-up, building the pipeline that fuels growth. 

This role is for someone who's successfully done the SDR job before. You'll be measured on qualified meetings held.

This role is remote within the U.S. with an expectation of conference travel several times per year. This role reports to the Director of Sales.

What you’ll do

• Research target employers and identify the right decision-makers within the ICP (ideal customer profile).
• Build and execute multi-touch outreach sequences, continuously testing messaging to improve response and conversion rates.
• Generate qualified pipeline by prospecting into target accounts through cold calls, personalized emails, and LinkedIn outreach. This role includes a daily cold call minimum. 
• Respond quickly to inbound leads from marketing campaigns, content, and events.
• Book qualified meetings for Account Executives and ensure smooth handoffs with strong context.
• Consistently meet or exceed monthly targets for qualified meetings completed.
• Maintain disciplined CRM hygiene in HubSpot. Log activity in real time, keep contact and company records accurate.
• Stay current on the employee benefits and financial wellbeing landscape.
• Use AI tools in your day-to-day work. 

You should bring

• 1+ years of SDR/BDR experience, ideally in B2B SaaS. Experience selling to HR, Benefits, or Total Rewards buyers within HR tech or digital health is a strong plus.
• Proven track record of meeting or exceeding outbound activity and qualified-meeting targets.
• Excellent written and verbal communication skills, with the ability to craft personalized, compelling outreach.
• Comfort and confidence with cold calling and multi-channel prospecting.
• Experience with CRM and sales engagement tools (e.g., HubSpot, Apollo, or similar).
• Strong research and organizational skills, with the discipline to manage a high volume of activity.
• Coachable, resilient, and self-motivated. You welcome feedback and move fast without losing the details.
• Passion for improving employees' financial wellbeing.
• Experience using AI tools.